Who

— Are We?

Welcome to Alpha Health Today

Your body isn't a machine. It's a complex, adaptive system—and it deserves a health strategy as unique as you are.

Alpha Health Today was founded by Derek Holtege, a husband, father, and lifelong learner who spent years trying to navigate his own health journey. After being let down by cookie-cutter advice and temporary fixes, Derek realized that what was missing wasn’t motivation—it was a system built for him. That realization sparked the vision for Alpha Health Today.

We believe that men’s wellness should never be generic. The old model of “fixing symptoms” with pills and quick hacks is outdated. True health is proactive, personal, and holistic.

That’s why we’re here for men who want to live longer, feel stronger, and thrive naturally.

No fad diets. No one-size-fits-all routines. No shortcuts.

Instead, we explore every aspect of wellness—nutrition, fitness, sleep, hormones, mindset, stress, and more—through the lens of your individual path. Whether you’re just starting your journey or fine-tuning your routine for peak performance, Alpha Health Today is your trusted guide to lasting vitality.

Our mission is simple:

Empower every man to take control of his health—naturally, holistically, and intelligently.

Because you weren’t born to settle.

You were born to lead.

And we’re here to help you reclaim that alpha state—on your terms.